Video · 5:06 min.

Zalando listings straight from the PIM: video of the Zalando integration

Name: Zalando listings straight from the PIM
Uploaded: 2026-10-27T01:51:08.525Z
Duration: 5 min 6 s

The Zalando integration in PIM for Shopware, shown entirely in test mode: nothing is sent to Zalando during the whole video.

Duration 5:06 min.Shopware 6.6 and 6.7Entirely in test modeWith on-screen explanations

Docs: Zalando Shopware Zalando integration

What the video shows

In test mode nothing goes to Zalando, everything runs in your own shop.
For live selling you add the credentials from the zDirect portal.
New apps start in the sandbox, later you switch to live.
The connection test works in test mode too.
You choose which products go to Zalando by source, here one manufacturer.
The check shows straight away how many products are included.
A dedicated Zalando text, written by the AI.
Title and description just for Zalando, the shop keeps its texts.
Upload all products to Zalando with one click.
Prices and stock then run automatically, only simulated in test mode.
Scheduled discounts just for Zalando.
Name, discount in percent or euros, start and end.
Applies to all products from the manufacturer, starting now.
On Zalando the discount goes out as a promotional price, the regular price stays visible.
A test order comes in just like one from Zalando.
It is created as a Shopware order straight away.
The order overview shows the Zalando logo.

In numbers

0 %transaction fees: a fixed monthly price instead of a revenue share

Unlimitedproduct uploads, no cap on the number of listings

Promo pricediscounts from the PIM go out as a promotional price, the regular price stays visible

Sandboxor live: new apps start in the sandbox, later you switch over

Connect Zalando, test it first

Before a product goes live on Zalando, you want to see how prices, discounts and orders work together. That is exactly what the video shows, entirely in test mode: the marketplace is simulated in your own shop, nothing is sent to Zalando and you do not need a Zalando account. The listings in the video are therefore only live in the simulation.

As an example, the long-sleeve shirts from the manufacturer Fjellstad go to Zalando. The video covers the connection with sandbox and live, selection, a Zalando text written by AI and the upload. It then creates a scheduled discount that appears on Zalando as a promotional price and plays through a test order.

Features in detail

Discounts as a promotional price

Scheduled discounts just for Zalando, in percent or euros, with start and end. On Zalando the discount goes out as a promotional price, the regular price stays visible.

Sandbox or live

For live selling you add the credentials from the zDirect portal. New apps start in the sandbox, later you switch to live.

Price and stock sync

After the upload, prices and stock run automatically, and the PIM syncs them with Zalando regularly.

Orders in Shopware

Zalando orders are created as Shopware orders straight away. The order overview shows them with the Zalando logo.

Tips for everyday use

Play everything through in test mode first, then test in the Zalando sandbox and only then switch to live.
Create discounts with start and end: they start and stop automatically, and the regular price stays visible on Zalando.
For the upload, the products must already exist on Zalando. The PIM then takes over prices, stock and orders.

Frequently asked questions

Do I need a Zalando account for test mode?

No. Test mode simulates Zalando in your own shop. Upload, sync and test order run as if real, but nothing is sent to Zalando. The PIM fills missing credentials with sample values.

How do discounts appear on Zalando?

As a promotional price. The regular price stays visible, and the discount only applies in the chosen period.

What is the difference between sandbox and live?

New apps start in the sandbox, a test environment run by Zalando. Once everything works, you switch the connection to live.